Search Engine Optimization (SEO) Specialist

Our client is a leading marketing agency dedicated to helping businesses improve their online visibility and drive organic traffic

They are seeking a knowledgeable Search Engine Optimization (SEO) Specialist to develop and implement effective SEO strategies that enhance search rankings, increase web traffic, and support overall marketing efforts

Key Responsibilities: Analyze websites for SEO performance and identify optimization opportunities

Conduct keyword research to inform content strategy and improve search visibility

Optimize website structure, meta tags, content, and internal linking for search engines

Stay up-to-date with SEO trends, algorithm changes, and best practices

Monitor and report on search performance metrics using tools like Google Analytics, Google Search Console, SEMrush, or Ahrefs

Collaborate with content creators and web developers to implement on-page and off-page SEO strategies

Conduct competitor analysis and track industry benchmarks

Develop and execute strategies for link-building and outreach campaigns

Requirements Qualifications & Skills: Bachelor’s degree in Marketing, Communications, or a related field

Proven experience as an SEO Specialist or similar role, preferably in a marketing agency