Senior Financial Analyst

Headquarters: URL: https://www.lulacommerce.com Senior Financial Analyst About Lula Convenience stores are the most underserved vertical in digital commerce — and we're fixing that

Lula is the commerce platform built exclusively for c-store operators, powering digital ordering, delivery, and in-store commerce for 75+ regional chains across 3,000+ locations

We've processed 10M+ orders and our products — Lula Hub, Lula Direct, and Lula Solo — help convenience stores compete as modern, omnichannel retailers

The Role We're hiring our first dedicated Senior Financial Analyst to own the financial operations of a fast-growing SaaS and marketplace business

You'll be the person who knows where every dollar is coming from, where it's going, and what it means for where we're headed

Reporting directly to the CEO with day-to-day partnership from our fractional CFO, you'll own revenue forecasting, billing, collections, monthly close, and the board reporting that shapes our decisions

This isn't a role for someone who wants to maintain a finance function — it's for someone who wants to build one

What You'll Do Revenue & Forecasting Build and maintain forecasting models across subscription, revenue-share (GMV-based), and project-based revenue streams Model new customer cohorts, ramp assumptions, and ARPU trends Reconcile revenue across Stripe, ACH, and partner payouts (Grubhub, ExtraMile, and others) Partner with Sales and Account Management to translate pipeline into a credible revenue forecast Monthly Close & Reporting Own the monthly P&L in partnership with our outsourced accounting team Produce monthly financial packages for leadership and the board Build and maintain KPI dashboards: ARR, ARPU, gross margin, burn, runway, CAC, and others Reforecast against actuals as the business evolves Billing, AR & Collections Own end-to-end invoicing and collections across SaaS subscriptions, rev-share invoices, and project billing Manage failed payments, dunning, and account suspension policies Migrate remaining legacy per-order customers onto subscription billing Investigate and resolve billing discrepancies with customers and vendors Cash & Banking Manage cash flow forecasting, payment timing, and Stripe payout schedules Reconcile bank accounts and partner payouts; surface discrepancies before they compound Support banking operations including account openings and closures Compliance & Special Projects Support tax filings and R&D tax credit documentation Support Series A close and ongoing cap table and equity administration Drive process improvements across payment categorization, internal dashboards, and financial data SLAs What We're Looking For 3–6 years in finance, accounting, FP&A, or revenue operations — ideally at a SaaS, marketplace, or fintech company Strong financial modeling in Excel or Google Sheets; comfortable building from a blank page Fluency with billing and payment systems (Stripe experience a plus) and accounting software (QuickBooks, NetSuite, or similar) Working knowledge of US GAAP and SaaS revenue recognition Sharp attention to detail — you catch reconciliation gaps before they become problems Clear written communication; you can translate numbers for non-finance audiences Self-starter who defines their own scope and operates well with minimal structure Nice to Have Experience with revenue-share or GMV-based revenue models SQL or basic data tooling to pull directly from source systems Background supporting R&D tax credit filings Prior experience at a Seed–Series B startup Familiarity with Carta and equity administration Why Lula You'll have direct access to the CEO, leadership team, and board — not filtered through layers of management