Mangaluru Launches Pilot Mobile App for Streamlined Advertisement Hoarding Licensing

मुख्य बातें
- •The Mangaluru City Corporation (MCC) has launched a pilot mobile app for booking and renewal of advertisement hoarding licences.
- •Users must register with their mobile number, submit hoarding details, and pay fees online; an inspector then verifies the site and uploads data including photos and geocoordinates.
- •The licence certificate, featuring a QR code and validity period, must be displayed on all hoardings; absence of the QR code will lead to removal of unauthorised hoardings.
- •As of the 2025-26 financial year, Mangaluru has 886 private and 198 government hoardings, including eight LED screens, generating ₹2.61 crore in revenue.
- •The app is being tested with existing licences and will address technical issues before its official launch on Google Play Store.
The Mangaluru City Corporation (MCC) has initiated a pilot phase for a new mobile application aimed at simplifying the booking and renewal process for advertisement hoarding licences in the city. On Monday, MCC Commissioner Ravichandra Naik announced the launch of the app during a press interaction in Mangaluru. The initiative is designed to bring greater transparency and efficiency to the licensing system for hoardings across private and government properties.



